were responsive to our needs and answered our questions. If they didn’t have an answer, they told us they’d get that answer and come back to us. And they were honest. If they couldn’t do something, they said so.” IAIABC signed with Tizra and Novi AMS at the same time and built both the resource center and the AMS implementation concurrently. It was a unique approach to handle them in parallel, but it enabled them to think holistically about what their users really needed. Ultimately it enabled them to come up with better solutions. “We were trying to build this whole big platform and the resources were such an important part of it for us,” Heather said. “We needed resources with our new AMS, and we weren’t going to go forward with a new AMS without them. So for us, it had to happen at the same time. I would choose to do it this way again and again and again.” Heather began searching for a new AMS, but it was quite challenging. The Association had some fairly sophisticated needs, particularly around their resources, but the budget was small and options were limited. She began talking with Novi AMS, and liked what she saw — but they didn’t offer the robust content management and search features her case called for. She stopped by Novi’s booth at the ASAE Annual Conference and talked with CEO Pete Zimek about her needs. Pete took it upon himself to find a solution and combed the exhibit floor until he found Tizra. Heather was immediately impressed with the functionality that Tizra brought to the table. “We have a lot of different kinds of content. We needed a solution that could house all of our resources and be user-friendly at the same time,” Heather said. Tizra also opened up options for versioning, document protections, and bundles of documents. Metrics and analysis were also important, because IAIABC needed to track downloads and page visits. But even more impressive was Tizra’s approach to customer service — something that was a constant issue with their previous AMS. As IAIABC searched for new partners, it was a top priority to have a good customer service relationship. “We certainly found it with Novi, and Pete walking the exhibit hall floor to find us a vendor,” Heather said. “And Tizra and Abe The Solution THE RESULT “A big part of our value proposition is our resources,” Heather said. “If people can’t find them and they aren’t easily accessible — that value proposition goes way down.”